SEO built for your industry, not the algorithm.
Most agencies sell you a generic SEO package. Inspira builds your campaign around how buyers in your industry actually search. Google rankings, AI answers, transparent pricing, month to month. That is SEO built for Bangkok, not copied from a template.
A patient searching for a dental clinic, a parent comparing international schools, and a CFO shortlisting B2B vendors do not search the same way. So why would one SEO strategy work for all three?
Inspira is an SEO agency in Bangkok that starts with your industry's buyer journey, then builds keywords, content, and authority around it. We run dedicated playbooks for six sectors, each shaped by real campaign data from Thai and international businesses operating here.
of Thailand's search traffic runs through Google. Ranking on Google is ranking in Thailand.
Source: StatCounterinternet users in Thailand, one of Southeast Asia's most connected markets.
Source: DataReportalmobile connections. Bangkok searches happen on phones, in the moment.
Source: DataReportalof Thai users go online via smartphone, which is why mobile-first pages win local intent.
Source: Thailand digital roadmapRank for treatments patients actually search, in Thai and English.
condo for sale ThonglorCapture investors and expats at the research stage, before the portals do.
boutique hotel Riverside BangkokWin direct bookings back from the OTAs.
ERP consultant ThailandReach decision-makers on long, considered buying journeys.
international school Bangna feesBe the school parents find first, months before enrollment season.
yoga studio EkkamaiFill classes and retreats from local and visitor searches alike.
Most agencies sell SEO as a single line item. As an SEO agency in Bangkok, we break our SEO services into seven workstreams, and you see progress on each one in your monthly report. Every engagement starts with an audit that decides which of these carries the most weight in the first ninety days.
Search engines cannot rank what they struggle to crawl. We fix the foundations first: crawlability and indexation, site architecture, internal link structure, Core Web Vitals, mobile rendering, and structured data. For sites moving platforms or rebuilding, we run migration planning so rankings survive the change. See our technical SEO service.
We map the searches your buyers actually make, in Thai and in English, then sort them by decision stage rather than volume. A parent searching “international school fees Sukhumvit” is closer to enquiring than one searching “best schools in Asia”. Our keyword research separates the two and prioritises terms that produce enquiries, not impressions.
We rewrite titles, meta descriptions, and heading structures around the target term and the questions surrounding it. We tighten internal linking so authority flows to your commercial pages, and we structure content so both Google and AI systems can extract a clean answer from it.
Rankings follow content that resolves a real question better than the page currently ranking. We plan, write, and publish content built around your buyers' decision path, then update it as the market shifts. See how our content marketing works alongside SEO.
We earn backlinks from publications and industry sites that carry genuine authority in Thailand and in your sector. No private networks, no bought placements, no directory spam. Fewer links, better sources, results that hold. Read our approach to link building in Thailand.
For businesses with a physical location, we optimise your Google Business Profile, build consistent citations across Thai directories, and target the “near me” searches that convert fastest. Explore our local SEO service in Bangkok.
Online stores need different work: category and product page structure, faceted navigation, duplicate content from variants, and product schema. We handle Shopify, WooCommerce, and Magento stores, including international SEO for brands selling across several markets.
Industry-specific sounds good in a pitch. Here is what it looks like in a client's analytics.
Raintree International Kindergarten came to us competing against larger, better-funded schools for the searches parents make months before enrollment. We built a parent-journey keyword strategy and rebuilt their content around it.
Rankings improved fast, but the real shift was enquiry quality. Our calls actually converted.
If you run marketing for an international school, this is the graph your board wants to see. Here is exactly how Raintree got theirs.
Read the full case studyEvery case study shows the starting point, the strategy, and the measurable result. Inspect the work before you talk to us.
Those numbers came from doing the work differently. Here is where most Bangkok SEO promises diverge from ours.
No black box. This is the monthly operating rhythm behind every Inspira campaign, with the deliverables named.
We audit your site's technical health, content, and authority, then map how buyers in your sector search in Bangkok.
a full audit report and a 12-month keyword roadmap, in Thai and English where relevant.
We repair what blocks you: site speed, crawl issues, page structure, and metadata.
a prioritized fix list, implemented or handed to your developer with instructions.
We build and optimize the pages your buyers need at each decision stage.
8 optimized pages or articles per month, each mapped to a target query.
We earn links and citations from relevant Thai and international sources. No spam networks, ever.
a monthly link acquisition report with live URLs.
We review it with you on a call, every month.
a plain-English monthly report showing rankings, traffic, and, most importantly, enquiries.
Every phase above runs deeper as a specialist service.
Local SEO Bangkok Technical SEO Link BuildingGoogle still handles roughly 97% of Thailand's searches. But your buyers increasingly ask ChatGPT, Perplexity, and Google's AI Overviews before they ever click a result. If those answers do not mention you, you lose the enquiry without knowing it existed.
Every Inspira SEO campaign includes the fundamentals of Generative Engine Optimization: content structured so AI systems can cite it, entity signals that tell machines exactly who you are, and authority sources AI models trust. You rank on the results page and appear in the answer above it.
Need the full AI search playbook?
Explore our dedicated GEO agency serviceSee it for yourself. Pick your industry and watch what a winning Bangkok search result looks like, in Google and in the AI answer.
Illustrative simulation. Brands and answers shown are examples of the outcome we build toward, not published client results.
Bangkok searches in two languages. Thai customers type "รับทำ SEO" and search for services in Thai. Expats, tourists, and international B2B buyers search in English. Most SEO companies in Bangkok optimize for one and quietly ignore the other, which means their clients compete for half the market.
Inspira builds bilingual keyword strategies as standard. We research Thai and English queries separately, because they behave differently: different volumes, different competitors, different intent. Then we structure your site so both audiences land on pages written for them, not run through a translator.
If your customers include both Thai nationals and the international community, this single decision often matters more than any other part of the campaign.
With 96.6 million mobile connections in Thailand, most Bangkok searches happen on a phone, close to the moment of decision. Someone searching "dental clinic Sukhumvit" or "international school Bangna fees" is not browsing. They are choosing.
Generic SEO chases high-volume keywords because the numbers look good in reports. But "SEO" gets searched by students and job seekers; "SEO agency Bangkok pricing" gets searched by buyers. We weight every campaign toward location and decision-stage queries because they convert, and because in a city this dense, the business that owns the specific search wins the enquiry.
That is also why our reporting counts enquiries, not just positions. A ranking that never rings your phone is a vanity metric.
Searched by students and job seekers
Searched by buyers
Representative comparison, not to scale.
Five quick questions about the agency you have now. Ninety seconds, no email required — just an honest read on whether they are worth keeping.
Agency health check
Answer five questions about reporting, transparency, results, communication and ownership. You’ll get a score, a verdict — and the exact gaps to raise with them.
The verdict
Where they stand, question by question
However it scores, the fix is the same: pick an agency that answers all five without flinching.
Most campaigns show measurable movement in 3 to 6 months, with compounding growth after that. Low-competition local keywords can move within weeks; competitive Bangkok commercial terms take longer. Any agency promising page one in 30 days is either targeting keywords nobody searches or planning to disappoint you.
Between 15,000 and 90,000+ baht per month across the Thai market. Inspira campaigns start from ฿19,900 per month with no setup fees.
It depends on who buys from you. Thai consumers search in Thai; expats and international buyers search in English. Many Bangkok businesses need both, and we build bilingual strategies as standard.
No. Every campaign runs month to month. You stay because it works.
AI tools like ChatGPT and Google AI Overviews now answer buyer questions directly, citing sources they trust. We structure your content so those systems can cite you. It is included in every campaign, not sold as an upsell.
Because buyers in different industries search differently. A patient, a property investor, and a procurement manager follow different journeys, and a keyword strategy that ignores this wastes budget on traffic that never converts.
Rankings, organic traffic, and the number that matters: enquiries generated, connected to the pages that produced them and the queries those pages rank for. Reviewed together on a monthly call.
Ask any SEO company for case studies in your industry with enquiry numbers attached, not traffic charts. Ask which specific person runs your account and whether you speak to them directly. A credible SEO company in Bangkok shows transparent pricing, defines success before work starts, and never guarantees a ranking position. If an agency will not show you the maths behind its forecast, that is your answer.
Our SEO services cover all seven workstreams above: technical, keyword research, on-page, content, link building, local, and specialist ecommerce work. Content production and link acquisition budgets are agreed with you before work begins and reported line by line. Nothing gets billed that you have not approved in advance.
Yes. We work with Shopify, WooCommerce, and Magento stores on category structure, product schema, faceted navigation, and the duplicate content problems that hold most Thai online stores back. If you sell into more than one market, we handle hreflang and international SEO as part of the same engagement.
Healthcare clinics, property developers, hotels, B2B firms, international schools, wellness studios. Different buyers, different journeys, one approach: build the SEO around how your customer actually decides. You saw what that produced for Raintree.
If you want an SEO agency in Bangkok that shows its pricing, its method, and its results before asking for your signature, you have found it.
Tell us who you are and where you compete. You get a real analysis of your rankings, your competitors, and your fastest opportunities, whether you hire us or not.
Xavier CloitreFounder and Marketing Director · leads every campaign strategy personally
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